Digital Theatre: 500 years in an app
An augmented and virtual reality project to promote knowledge of Scamozzi’s Teatro all’Antica: five centuries of history to explore through the historic arches, right on site.
ARVRCulture
Projects
Dive into the impossible.
Renaissance theatres, Venetian boatyards, construction sites, experimental vehicles, shop windows that come to life: each project is a piece of creative engineering built to measure.
Building the gondolas
A cultural VR experience along the canals of Venice, entering a boatyard to learn the ancient craft of building gondolas.
VRCulture
Memorie d’Acqua
A multisensory exhibition path on water and memory: a luminous panel evoking the flow of the Rio, the sound of water along the stairs and the Water Braziers, interactive elements that project light caustics into the portico.
InstallationCulture
Showcase your products
An augmented reality app used at trade shows to reveal the hidden elements of air treatment systems: the product tells its own story, right in front of the visitor.
ARTrade shows
Next Future Transportation
A VR simulation of the modular self-driving transport vehicle, with an interior configurator and a 360° video of the luxury fit-out.
VRIndustry
Virtual Fire Safety Training
A VR simulator for managing low-risk emergencies: over 500 people trained with realistic office, extinguisher and evacuation scenarios.
VRTraining
Construction site safety VR
A realistic construction-site simulation created for the training of members: safety skills are put to the test in a controlled environment.
VRTraining
Starbucks Rome opening, FOOH video
A fake out-of-home video for the launch of the new opening: CGI turns the city into an impossible advertising stage. Also produced for the start of the Venice Carnival.
CGIBranding
AR filter for an eyewear collection
An Instagram filter with face recognition to virtually try on the spring-summer eyewear collection: the virtual fitting room that cuts returns and spreads the brand on social media.
ARRetail
Interactive exhibition at Palazzo Thun
An interactive set-up for an exhibition in the historic palace: digital and physical content in dialogue with the architecture.
InstallationCulture
OPAQUE
An underwater setting made of recycled plastic veils, lights and hydrophone recordings: a physical and sonic reflection on the opacity of our waters and of the future.
InstallationArt
VR interiors of an unbuilt house
A realistic, navigable VR visualisation of a home’s interiors before construction: the client inhabits the house while it is still a project.
VRArchitecture
The next project could be yours
Every project above started from a concrete goal: to sell, to train, to add value. What is yours?